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Mandarin Oriental Tops Lti’s 2025 Ranking Of The World’s Best Luxury Hotel Brands

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Mandarin Oriental has once again been named the world’s best luxury hotel brand in the 2025 ranking by LTI – Luxury Travel Intelligence, confirming its reputation for excellence in the ultra-luxury segment.

The annual ranking is based on a detailed algorithm encompassing 130 key performance touchpoints, with a maximum score of 4,663. Unlike property-focused ratings, the evaluation looks at brand-level performance, including ethos, management quality, ongoing investment, and the ability to maintain consistent service standards across portfolios.

Marrakech Amanjena, Morocco

Top 15 luxury hotel brands 2025

  1. Mandarin Oriental – 81.8% (last year 1st)
  2. Aman – 80.7% (5th)
  3. Bulgari – 80.6% (2nd)
  4. Oetker Collection – 80.0% (3rd)
  5. Rosewood – 78.3% (8th)
  6. Four Seasons – 77.5% (12th)
  7. Six Senses – 77.2% (4th)
  8. Auberge Resorts – 76.1% (10th)
  9. Rocco Forte – 75.8% (7th)
  10. One&Only – 75.4% (6th)
  11. Belmond – 72.9% (9th)
  12. Dorchester Collection – 71.9% (11th)
  13. Peninsula – 70.8% (13th)
  14. Banyan Tree – 69.7% (New Entry)
  15. Raffles – 69.0% (15th)

The list highlights not only the strength of established players but also fluctuations in rankings as LTI resets the evaluation process each year to reflect the current landscape.

Mandarin Oriental: setting the benchmark

Mandarin Oriental has steadily improved its score over three consecutive years, supported by a loyal and growing customer base. Its continued focus on excellence has positioned it as the benchmark for the industry.

Also read → World’s Best New Luxury Hotels 2024 by LTI – Luxury Travel Intelligence

Michael Crompton, Founder of LTI, comments: “In 2023, we raised a concern about the evident global shortage of exceptional management and staff to match the substantial investments in increasingly impressive ultra-luxury properties. This mismatch between capital investment and human resource development is now becoming critical and, if not addressed, it could threaten the reputation of several top-tier brands. Relying on well-meaning but inexperienced locals under the guise of offering a ‘sense of place’ or ‘relaxed luxury’ is no longer acceptable. Today’s discerning luxury traveller demands and deserves flawless service and professional management.

While there is no single quick fix, it is essential for brands to proactively invest from the outset, ideally during the construction phase, to recruit and train management and staff. This investment would allow them to align with the brand’s ethos and service expectations by gaining experience at more established properties. As part of our commitment to tracking excellence in the sector, LTI will significantly update its algorithm from 2026 onward to monitor how brands are confronting this challenge.” 

Rocco Forte Hotel Savoy, Florence

The findings highlight the need for brands to balance rapid expansion with consistent service standards. For hospitality professionals, the report serves as a benchmark for how brands are navigating investment, staffing, and global positioning in a competitive luxury market.

LTI – Luxury Travel Intelligence is a global, members-only organisation providing real-time, independent reporting on luxury hotels, restaurants, spas, and nightlife. Funded solely by membership fees, LTI positions itself as an independent evaluator of luxury travel.

The article Mandarin Oriental tops LTI’s 2025 ranking of the world’s best luxury hotel brands first appeared in TravelDailyNews International.