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China Rewrites What An Audi Suv Should Look Like

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  • The flagship E7X has a sizeable 109.3 kWh battery pack.
  • AUDI will sell the SUV in both single- and dual-motor guises.
  • Pricing details will be announced at April’s Beijing Auto Show.

While some of the electric SUVs that Audi sells in Western markets already feel a little outdated compared to the competition, the carmaker has shown that, in China, it can build an EV that feels as if it’s been dropped off from the future. We’re, of course, talking about the E7X, previewed late last year but only just officially launched.

To bring this model to life, the German marque leaned on its partnership with SAIC through the dedicated AUDI brand, which debuted the E5 Sportback last year. Like that model, the E7X bears little resemblance to any Audi sold elsewhere. While pricing details have yet to be announced, it’s a safe bet it will be cheaper than many European alternatives.

Read: This AUDI Is What Happens When A German Brand Asks China What It Should Be

The E7X is a big thing, stretching 198.7 inches (5,049 mm) long, 78.6 inches (1,997 mm) wide, and 67.3 inches (1,710 mm) tall, with a 120.4-inch (3,060 mm) wheelbase. As AUDI was under no obligation to follow traditional design cues in its development, there’s no single-frame grille in sight, just a collection of elements intended to appeal to Chinese buyers.

Chief among these touches is the front fascia, dominated by hundreds of tiny LEDs that replace a traditional grille. The side profile is also quite striking, with sharp lines, flush door handles, and cameras instead of traditional wing mirrors. Just like the front, the rear also sports some wild wraparound LEDs.

Sports Car Levels Of Power

It’s not just the design of the E7X that distinguishes it from typical Audi models, as its underpinnings are also distinct. All models will use CATL battery cells, with 100 kWh and 109.3 kWh packs being available. Depending on the battery pack and electric motor configuration, the SUV’s range will vary between 382 miles (615 km) and 466 miles (751 km).

The base model will be driven by a rear-mounted electric motor producing a hefty 402 hp. Sitting above it will be a dual-motor version delivering 671 hp. This dual-motor version will hit 62 mph (100 km/h) in just 3.97 seconds.

While AUDI has released a slew of new images of the E7X and more details about its powertrain, it’s yet to unveil the interior. Thankfully, we won’t have to wait long to see it in full, as the E7X will be displayed at next month’s Beijing Auto Show.