A Startup That Helps You Copy Influencers' Stock Trades Just Raised $30 Million. Read Its Pitch Deck.
Dub CEO Steven Wang.
Steven Wang
- A new fintech startup, called Dub, helps users copy trades from financial influencers and investors.
- The company recently raised $30 million in Series A funding to expand its platform and features.
- See the pitch deck Dub used to raise funding from investors, including Notable Capital.
There's a new app that helps you copy stock trades from your favorite financial influencers and other investors.
Dub, launched last year, lets users track trades from finance influencers and notable investors through a subscription-based model.
In April, Dub raised $30 million in Series A funding from investors including Notable Capital to scale the platform and expand its features.
CEO and founder Steven Wang said the idea for Dub came after he witnessed a generational shift in how people invest, he told Business Insider. For some, community, personalities, and social influence drive investing decisions rather than traditional financial metrics.
"All of my product decisions these days are driven and influenced by what influencers and creators are telling me, so, at the end of the day, we're just bringing that to investing," Wang said.
Personal finance is a popular category on social media. Some finance influencers have gained large followings for tips and advice on navigating tariffs and a shaky stock market.
With Dub's creator program, investors can monetize their investment insights. The platform pays those accepted into its creator program who let users track their trades on the app.
Creators must open a brokerage account with Dub and create a portfolio on the app for others to see.
Anyone can become a creator, but to monetize and make money when people start "copy trading" your portfolio, as Dub calls it, you must meet a minimum set of metrics to be accepted into Dub's top creator program. Once accepted, Dub pays creators royalty fees. The percentage varies based on the number of portfolio copies and how well the portfolio is performing, the company said.
The platform charges users a $9.99 monthly subscription fee to use the app. Dub plans to offer a free version sometime this year. That tier would allow users to make free copy-trades, but they'd still have to pay to copy certain creators.
"You can either be the copier that decides to take, let's say $10 to copy someone else's trades, and all future trades are copied automatically, or you can be the creator for other people to copy," Wang said.
There are other copy-trade platforms, like eToro and AvaTrade, but Dub said it's setting itself apart by owning a brokerage.
The company is registered with the Securities and Exchange Commission. Users don't have to link to another account to use Dub; they can deposit money directly into the app.
Read the 15-page pitch deck Dub used to raise its Series A funding:
Dub
The slide reads:
Dub
Mirror any investor
Dub
The slide reads:
Dub
Verb: make a copy of
Dub
The slide reads:
- Retail investors aren't good at picking stocks.
- So, Retail listens to the experts and follows thematic trends.
- But, Retail still wants to invest themselves. They crave agency.
- Nothing combines agency over investing and trusting experts.
- Retail needs a new way to invest.
Dub
The slide reads:
- Traditional Money Managers are dying.
- New financial influencers are driving investment decisions.
- The greatest wealth transfer is creating new age customers.
- A modern way is needed to reach the next generation of investors.
- Managers need a new distribution platform.
Dub
The slide reads:
The retail investor revolution shows us the market is demanding an integrated solution to these problems.
FREE INVESTING
(with logos of Charles Schwab and Robinhood)
PEOPLE & CROWDS
(with images referencing WallStreetBets and meme investors)
THEMATIC INVESTING
(with ESG and "stonks" imagery)
SOCIAL + FINTWIT
(with logos of Discord, Reddit, and TikTok)
Dub
The slide reads:
PRODUCT
Copy your favorite investors automatically.
Or share and monetize your investing skill.
Dub
This slide shows what the app looks like and how it works, including the ability to see which creators you're following and discover new investment opportunities.
Dub
The slide reads:
INNOVATION
The first copy-trading brokerage.
Dub is the first to introduce copy-trading in the United States with stocks.
Dub
The slide reads:
PRODUCT
Social investing marketplace.
The best business in investing are marketplaces connecting capital to talented investors. We're building the first for retail investors.
Dub
The slide shows a graphic breaking down the company's business model.
Dub charges users a subscription fee, which it then splits to pay creators who share their trades.
Dub
This slide shows three circles, which read:
MARKETPLACE MOAT
The first creator marketplace for finance.
Anyone with investment wisdom can now easily share their ideas via their Dub portfolio.
- Get rewarded for people who copy your portfolio.
- Create portfolios to share your investment ideas.
- Build your brand, credibility, and track record.
Dub
This slide compares Dub based on three anonymous competitors. Dub compares itself based on:
- portfolio creation
- social network
- creator monetization
- copy-trading
- brokerage license
- RIA license
- portfolio marketplace
- fractional investing
- creator economy
Dub
The slide reads:
Dub is the consensus bet.
We're going to win social + investing by reimagining the $100T asset management market.
Unprecedented demand.
Record active management inflows.
10x Better Product.
We're creating a new asset class: individual investment wisdom.
First Mover.
Pioneering copy-trading in the US.
Wisdom of the Crowds.
Society realizes the power of the underdog.
World Class Team.
The best team & support locked.
Dub
Dub's slogan is "mirror any investor."
Dub
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