Masimo Sells Sound United To Harman International

Masimo Corporation, a global medical / technology company, has announced the sale of its consumer audio business, Sound United, to HARMAN International, a subsidiary of Samsung Electronics, for $350 million in cash. This decision marks a strategic shift for Masimo, which originally expanded into the audio market through its acquisition of Sound United to integrate health-monitoring technology into consumer electronics. However, with new leadership and a redefined focus, Masimo has opted to concentrate on its core healthcare business, seeking to drive innovation in patient monitoring and medical technology. The divestiture is expected to strengthen Masimo's ability to address unmet clinical needs while ensuring the consumer audio brands find a new home under HARMAN's expertise. For HARMAN, a company that designs and engineers connected products and solutions for automakers, consumers, and enterprises worldwide, acquiring Sound United represents a significant expansion of its audio portfolio, which includes JBL, Harman Kardon, and AKG.