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Career Development And Future Options

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Background: Hello everyone, I have a "quick" question. I'm currently a Marketing Coordinator with an avg salary of about 57K per year. (CAD) I'm 25 and I'm looking to make the next move soonish.

I've been in this job for 3 years now and I have a decent amount of additional experience. My education and training is in communications broadcasting and videography. I have about 5-6 years of experience in that field working freelance. I've worked namely in assisting small businesses.

For credentials I hold an Advanced RPAS (Drone) Operator's License as well as a college diploma in communications and additionally run my own small business.

Current Position: While this is a very good job, it is dependent on my additional skills. Currently I'm directly responsible for:

  • Video Production/Editing
  • Photography
  • Website Management and Updates/Design ( x3 Btw)
  • Marketing 3 Sister Locations
  • Marketing 3 Partnership Organizations outside of the Main 3 locations
  • Purchasing
  • Social Media Management
  • Email Marketing
  • Graphic Design for Print and Digital Media
  • General Team Assistance (Campground Management - Kayak Tour Guide)

This is a heavy workload and again while the pay is good, potentially better than I could get elsewhere, I'm wondering what my best options are for the future. I don't think it's greedy to want to move out of my parent's house.

Options and Possibilities:

I'm currently in the pre-production phases of a mini-documentary project for one of my clients which I need to complete and it's a fairly lucrative project so I have another year or so to decide on my moves. I've thought of a few options.

  • University Marketing Course: Headfirst into marketing and aiming for a salary position at a larger company. 75K-150K / Year
  • University GIS/GNSS Course: Becoming a licensed land surveyor/photogrammetry expert to enhance my small business further, while also building in demand skills. 60K-85K / Year
  • Local Thermographer Course: This is something I might do regardless as the cost is around $3000 and could increase my overall potential to be hired at other positions. ???

My only concern is that, given 3 years of experience, with the potential to move into a marketing director/manager position in 2 more (very much two birds in the bush). Should I stay where I am? Or go back into the education system to build my credentials more?

Marketing is a good career and I could see myself doing it for another 3-5 years if I got a degree or additional diploma, although I'm somewhat of the opinion that anything short of a bachelors is likely things I already know how to do. Plus, I have to admit some of the acronyms want to make me gouge my eyes out.

Wants: My real goals are below and the goal is a career that can provide the following,

  • My own home/apartment.
  • Enough disposable income to live "comfortably" (ie, a few toys to make life worth living for family and my S.O).
  • Enough money to put into my own personal retirement plan outside of mandatory Canada Pension Plan deductions.

TL;DR: My questions.

  • Go back to school for marketing to build my skills?
  • Stay where I am, aim for promotion?
  • Divert into my Drone Business and build additional skills (land surveyor, thermographer)?
submitted by /u/Mountain_Crests
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